Campaigns
Art On Wheels
The What:
Create a buzz about this major public art exhibit and cultural tourism initiative.
And How:
Because Flynn & Friends successfully executed a marketing plan for Herd About Buffalo – a predecessor initiative that brought more than one million visitors to Buffalo – we were again retained by the Burchfield-Penney Art Center, this time to promote Art On Wheels. To gain support for the project, we wrote and produced a presentation that took first place in a winner-take-all competition for a $125,000 grant at the 21st Century Fund of the Community Foundation for Greater Buffalo.